Luxury Wellness Lifestyle Startup
A wellness and lifestyle startup was preparing to launch a unique destination that combined a café, spa, nail salon, and a dedicated space for guided conversations. As the launch date approached, the brand needed a well-defined Go-To-Market strategy and marketing leadership to ensure a strong market entry and long-term growth.
Strategy
We developed a comprehensive Go-To-Market plan, including a structured marketing calendar and operational processes to support sustained growth. To build a strong internal team, we also recruited key leadership roles, including a Head of Marketing and Retention Director, ensuring the business had the right foundation for long-term success.
Results
Within just three months of launching, the brand was recognized as “New York’s Hottest Wellness Space.” The strategic marketing approach empowered the team to secure valuable partnerships, positioning the company for sustained growth and industry recognition.
